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YouTube Video Strategy:
What videos to make & when to release them


Thursday February 17th @ 7pm EST  

Featuring Jeenie.Weenie
(3.36 million subscribers)

A YouTube workshop exclusively for Canadian self-identifying women creators.

In this FREE workshop we'll show you how to develop a rock-solid YouTube content plan to increase engagement & ensure your longevity as a creator.​


Plus hear from top Canadian YouTuber, Jeenie.Weenie as she shares her top tips for YouTube Shorts.

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Delivered in collaboration with YouTube

What videos should I be making?

When should I be releasing them?

What does my audience want to watch?

Many creators are confused about their content strategies. Videos are often made on "feel" rather than having a specific structure in place. This can generate a lot of stress and anxiety because creators are constantly struggling for ideas and trying to figure out what to make next. 

By properly understanding content formats and how to program your channel, you will start to overcome these issues and build a strong framework for a success on YouTube.  

During this event you will learn


Why you should develop a strong video format  & how to do it

Make videos that better connect with your audience and keep them coming back.


How to create a top programming strategy

Plan out your content releases based on a tired and true process


The ins & outs of

YouTube Shorts

Proven strategies & tactics to build an audience using Shorts

You could also WIN

The RODE Mic Go is one of the most popular mics amongst creators and one lucky attendee will WIN one.

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Elevating Women's Voices

This workshop is part of a year-long program of free workshops and Creator accelerators, dedicated to supporting, elevating and growing self-identifying women YouTube creators across Canada.

Delivered in collaboration with YouTube


Supporting partners

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Who is Changer?

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We are creators, educators and strategists dedicated to helping creators grow successful and sustainable careers. 


We run leading education and up-skilling programs all over the world, developing the next generation of creator talent.

We collab with the best to bring you leading insights including:

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I want to join the FREE event, sign me up!

WHEN: Thursday Feb 17th @ 7PM EST
WHERE: Online - Link and details will be emailed to you directly

Sign up formats & programing
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